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Code For Something
A a lovely little playful identity for the talented blogger, Miss Amber Parkin.
The colour palette took a lead from Amber's world – online and offline.

Huni (Designworks)
A unique and distinctly New Zealand skincare brand based around
the core ingredient of Manuka honey. The packaging minics the
honeycomb, creating a tactile and fun experience for the customer.

Premier Press Knives
Identity, stationery and signage for local press knife maker.

Jitterbugs
Identity, posters and website for the school of swing dance run by
Michelle Stoupe. Loud, bright and not a little bit of a nod to the 1950's,
the brand shouts out for attention. Signature brand patterns follow the his
and her footsteps of well known dance moves.

It's Not That I'm Obessed With You
Catalogue for graduating photographers, Unitec 2006. Designed in collaboration with a
great friend, Lisa Chicken. Cover title hand drawn by John Reynolds.

End of The Line
Art direction and photography, commisioned series.

Air New Zealand / Domestic Experience (Designworks)
Identity, environmental graphics and packaging for the airline's overhauled
domestic experience. Working from the idea of 'New Zealand Purity', an illustrative
approach and calming colour palette was developed to reduce customer anxiety
and celebrate our unique environment.

Re/Present
A catalogue showcasing and investigating 10 years of Unitec publication design.
Publications (and their respective designers) were tracked down, explored and mapped
out to unearth the human dimension to design – the conversations, connections,
interactions and emotions – revealing a much richer back story of the collection.

Self Mapping
Personal project, examining the ebbs and flows of my design practice and processes.
Any excuse for a technical drawing.